Euterpe
A genus of tall, slender tropical palm trees native to Central and South America. Also the name of the “The Giver of Light”, the goddess and muse of lyrical poetry in Greek mythology.
Euterpe Clothing is sustainable women's brand which creates collections with care about the customer and our environment. Sustainable created designs made with the highest quality natural or recycled fabrics bringing you go-to garments that you can wear anytime, all the time.
VISION AND VALUES
Thanks to the tidal wave of cultural and social movements that promote a greener environment and more sustainable world, like many, we have grown increasingly aware of our habits with respect to the environment and nature over the last few years.
We are horrified at the culmulative impacts that each small, individual decision has; at the plastic that contaminates our oceans and our water sources; at the toxic chemicals and fumes that pollute the air that we breathe in every day.
At the same time, we are fascinated and inspired by the individuals, the movements and the industries that are continuously making changes to counter-act the damage, to rebuild and rethink the ways things are done to minimize or eliminate their impacts and to guarantee a sustainable future.
When it comes to fashion, we’ve got a responsibility to reduce the pollution and waste produced in manufacturing; to minimise energy consumption; to use materials that are recyclable ; to create great products that are free from toxic chemicals, made from organic, sustainably sourced.
This is what’s driven us to join the the organic, eco-friendly, ethical fashion revolution thats about taking small, but powerful, steps to change the way fashion is done.